President John Dramani Mahama has appointed a renowned media personality and tourism advocate Abeiku Santana a the Deputy Chief Executive Officer of the Ghana Tourism Authority (GTA), marking a significant step in Ghana’s drive to position itself as a leading global tourism destination.
Known in private life as Gilbert Abeiku Aggrey, Santana has been a relentless champion for Ghana’s tourism industry, using his media influence to spotlight the country’s rich cultural heritage, vibrant festivals, and thriving hospitality sector.
His background in media, marketing, and tourism consultancy makes him a natural fit for the role.
A certified tourism consultant, he was instrumental in major tourism campaigns, including the highly successful “Year of Return” and “Beyond the Return” initiatives, which placed Ghana in the international tourism spotlight.
His appointment aligns with President John Mahama’s vision to expand the tourism sector, create jobs, and boost foreign investment.
In his new role, Abeiku Santana is expected to spearhead innovative tourism campaigns, forge strategic industry partnerships, and enhance Ghana’s global tourism appeal.
Santana will work alongside the CEO of the GTA, Maame Efua Houadjeto. As Deputy CEO, he is expected to help spearhead innovative tourism campaigns, foster industry partnerships, and strengthen Ghana’s position as a premier tourism destination.
