GOGE AFRICA, a pan-African tourism and cultural programme on TV conceptualized and anchored by a Nigerian couple, Isaac and Nneka Moses and its project partners will launch Destination West Africa Project (DWAP) on September 24, at the Lekki Conservation Centre, Lagos.
According to Goge Africa; Isaac Moses and Nneka Isaac-Moses, initiators of the project disclosed that the project, powered by some organisations and individuals in the travel industry, including tour operators, travel agents and corporate, is designed to market and promote destinations, intra-travel and trade in the West Africa.
Isaac-Moses said the focus of the launch is the unfolding of the programmes of DWAP and celebration of tourism through interactions and discourse, with the theme ECOWAS of the people: Tourism within the sub-region; Prospects and Challenges.
She stated that other activities would include marking the World Tourism Day, with the theme: Rethinking Tourism.
She said: ‘‘DWAP seeks to, among other objectives, promote tourism, trade and investment opportunities in West Africa, advocate for inter-connectivity and economic linkages within the region; and encourage West Africans to travel within the sub-region.
After the launch, the DWAP team will set out on a tour and road shows within ECOWAS countries, starting with one week in Ghana. Other countries to be visited include Senegal, Liberia, Guinea Conakry, Sierra Leone, Ivory Coast, Republic of Benin, Togo, and The Gambia.
Among other things, the DWAP team will engage relevant institutions, public and private, to identify and explore strategic ways to lower the barriers that impede travels within West Africa. They will also participate in conferences, summits and similar gatherings to encourage travel professionals in West Africa to support regional domestic tourism and intra-Africa travels.
“The team’s experiences in each country will be reported on social media, multiple media platforms, including Goge Africa’s long-running culture and tourism TV series, broadcast on 15 channels with over 40 million viewers.’’
As part of engaging with the public and eliciting broad participation, she said that volunteers would be welcomed to work with the team.